MinvoMinvo Privacy Policy
This policy explains what personal data Minvo collects, why, who we share it with and the choices you have. Minvo is an app and website (minvo.ai) that lets you chat with AI models, create and edit images, make short videos, use tools such as read aloud, document conversion, form filling and link summaries, and keep memory and projects in sync across your devices.
Minvo is an AI service. Replies, images, videos and voices are generated by artificial intelligence, not by people.
Privacy at a glance
- We never sell your personal data, and we never share it for advertising.
- We never use your chats, files, images or videos to train AI models.
- Your messages go to the AI company that runs the model you use, only to answer you, and the app asks for your consent first.
- We do not track you across other apps or websites, and the app has no advertising.
- You can delete any chat, file or creation, or your whole account, at any time, in the app or at minvo.ai/delete-account.
1. Who we are
Minvo is provided by Scotly Apps Ltd, a company registered in England and Wales (company number [NUMBER]), registered office [ADDRESS] ("we", "us"). We are the controller of your personal data under the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
Contact: privacy@minvo.ai. [ICO registration number: NUMBER]
2. What we collect
| Data | Examples | Where it comes from |
|---|---|---|
| Account data | An anonymous user ID created on first launch; if you sign in, your email address and name from Sign in with Apple, Google or email | You, and Apple or Google when you choose them |
| Your content | Messages you send, replies you receive, files, documents and photos you upload, screenshots you attach, links you ask us to read, images and videos you create, text you ask us to read aloud, what you say when you dictate or use voice mode | You |
| Memory and preferences | Facts the app remembers about you, custom instructions, projects, chosen model, tone and language | You, and facts extracted from your chats when memory is on |
| Purchase data | Subscription status, product, dates, credit balance and purchases, a store transaction ID. We never see your card details | Apple or Google |
| Usage data | Features used, number of messages, images, videos and conversions, which model answered, token counts and cost per request, allowance meters | Generated when you use the app |
| Device and technical data | Device or browser type, operating system, app version, language, IP address (used for security and rate limiting), crash reports | Your device |
We do not collect precise location, contacts or advertising identifiers, and we do not sell your personal data or share it for cross-context behavioural advertising.
3. Why we use it, and our legal basis
| Purpose | Legal basis (UK GDPR) |
|---|---|
| Provide the service: send your messages and files to the AI model you choose, return answers and images, store and sync your chats | Contract |
| Memory and projects: remember facts and preferences so answers fit you | Contract; you can turn memory off at any time |
| Process photos of people for image styles and videos | Contract, and your confirmation that the photo is of you or that you have the person's consent |
| Subscriptions, credits, allowances and restoring purchases | Contract |
| Security, fraud and abuse prevention, rate limits, moderation of unsafe content | Legitimate interests (keeping the service safe and affordable) and legal obligation |
| Measure costs and improve reliability (aggregated usage, crash reports) | Legitimate interests |
| Support requests | Contract and legitimate interests |
| Product emails (for example, a new feature) | Consent, which you can withdraw at any time |
We do not use your chats, files or images to train AI models. Our AI providers are contractually bound not to train on data we send them through their APIs.
4. AI providers and other processors
When you send a message, it goes to our server and then to the AI provider that runs the model you chose (or the model "Auto" picked, which the app shows). Before your first message, the app asks for your consent to share your content with these providers.
| Provider | What they receive | Purpose |
|---|---|---|
| OpenAI (USA) | Messages, files and images for the GPT and GPT Image models; text you ask us to read aloud | Generating replies, images and speech |
| Anthropic (USA) | Messages and files for the Claude models | Generating replies |
| Google (USA) | Messages, files, documents, images and links for the Gemini, image and video models | Generating replies, images and videos, converting documents, summarising links and YouTube videos |
| xAI (USA) | Messages for the Grok models; photos and prompts for Grok video | Generating replies and videos |
| Higgsfield (USA) | Photos, prompts and optional start or end frames | Generating videos |
| OpenRouter (USA) and the model hosts it routes to, including DeepSeek models served from US or UK/EU hosts only | Messages for those models; the search query for web search, which OpenRouter passes to Exa (USA) | Generating replies and web search results |
| Apple (on Mac and iPhone) | What you say when you dictate or use voice mode | Turning speech into text |
| Google Cloud / Firebase (USA and EU) | All data above | Hosting, database, file storage, document conversion, authentication, crash reports |
| Vercel (USA) | IP address and browser details when you visit minvo.ai | Hosting the website |
| Apple, Google Play | Purchase data | Billing |
AI providers may keep data for a limited period (typically up to 30 days) to detect abuse, then delete it, unless a longer period is required by law. Where a provider offers zero data retention, we use it.
5. Cookies, local storage and tracking
The minvo.ai website sets no advertising or analytics cookies. The web app at minvo.ai/app uses your browser's local storage only to keep you signed in and remember your settings. Minvo does not use advertising identifiers and does not track you across other companies' apps or websites, so it never shows Apple's "Allow tracking" prompt.
6. International transfers
Our providers are based in the United States. We transfer data under the UK-US Data Bridge where the provider is certified, or under the UK International Data Transfer Addendum to the EU Standard Contractual Clauses, with additional safeguards such as encryption in transit and at rest.
7. How long we keep data
| Data | Kept until |
|---|---|
| Chats, files, images, memory, projects | You delete them, or delete your account |
| Temporary chats | Not stored after you close them |
| Anonymous account with no activity | 12 months of inactivity, then deleted |
| Usage and cost records | 24 months, then aggregated |
| Purchase records | As long as required for tax and accounting (6 years) |
| Security logs | 90 days |
When you delete something it is removed from your devices and our database straight away and from backups within 30 days.
8. Your choices and rights
In the app you can: view, edit and delete memory; turn memory off; use a temporary chat; delete any chat, file, image or video; export your data; and delete your account (Settings, Data and privacy, Delete account). You can also delete your account on the web at minvo.ai/delete-account. Deleting your account removes your chats, projects, memory, images, videos and credits for good; an active subscription must also be cancelled in the App Store or Google Play.
Under UK GDPR (and the EU GDPR if you are in the European Economic Area) you also have the right to access, correct, delete, restrict or object to our processing, to data portability, and to withdraw consent. Email privacy@minvo.ai; we reply within one month. You can complain to the Information Commissioner's Office (ico.org.uk) or your local data protection authority, though we would like the chance to help first.
United States: if you live in California or another state with a consumer privacy law, you have the right to know what personal information we collect and why, to access, correct and delete it, and not to be treated differently for using these rights. We do not sell or share personal information for cross-context behavioural advertising, and we do not use sensitive personal information to infer characteristics about you. To use these rights, email privacy@minvo.ai or delete your account in the app.
9. Age
Minvo is for adults. You must be 18 or older to use it. We do not knowingly collect data from anyone under 18; if we learn we have, we delete it.
10. Security
Data is encrypted in transit (TLS) and at rest. AI provider keys stay on our servers, never in the app. Access to user data inside Scotly Apps is limited to staff who need it for support or security, and is logged.
11. Changes
If we change this policy in a way that matters, we will tell you in the app before the change takes effect.
12. Contact
Scotly Apps Ltd, [ADDRESS]. privacy@minvo.ai